When I realized that I needed and wanted something to protect my engagement ring while working out at the gym (I didn’t like taking it off) I searched online for a solution but came up empty-handed. I decided that I could easily figure out how to create something for myself and take care of the problem. I was comfortable working with fabrics, a sewing machine, and I knew that I just really wanted to protect my ring ASAP!
Q: How did you know that Ring Cozy was more than just a good idea, and could be turned into a business? What are some of the first steps you took to move forward?
A: Once I made several prototypes, narrowed down my design, and began using my Ring Cozy on a daily basis, I realized how truly easy and practical it was. I found myself wearing it while swimming, cleaning up around the house, and even slipping it on as extra precaution while on holidays. I figured that I couldn’t be the only woman in the world who was obsessed with her ring and wanted to protect it while enjoying and living life! Online research proved that theory right. It was time for the entrepreneur in me to step up and make something more out of it.
Q: What piece of advice would you give someone who is interested in starting his or her own business?
A: If a lightbulb turns on and the possibilities of the idea excite you day and night, you owe it to yourself to test it out. If it’s a product-based business, make samples with anything you can get your hands on, use it, share it with friends, and even ask strangers about it. If it’s something that takes little capital to do and you can do it from home, even better! You have to start somewhere and there’s nothing wrong with starting small (lesson learned from NOT getting the Kickstarter funding).
Q: You live an active lifestyle, what is your exercise of choice?
A: I try to mix things up with zumba, rowing, and barre classes but my usual routine is running outdoors for 15-30 minutes followed by mat exercises and lifting with 5lb dumbbells at home. The dumbbells are all chrome and I LOVE them…I know it’s weird to stay but I think they’re so sexy.
Q: How do you balance staying fit and living a healthy lifestyle with running a business and the rest of lifes demands?
A: Working out at home saves a lot of time that would otherwise be spent going to/from the gym. I also work from home so when it comes to meals, eating well is made easier by having my kitchen readily available. If I’m not out for meetings or supply related runs, I make sure to take a proper lunch break to re-fuel. Even when I worked in an office in my past jobs, I rarely let myself eat at my desk. Taking that break and going outside for some air and vitamin D was/is always a priority in my day. The brain and body need a break.
Q: When you are low on motivation either to workout or complete tasks related to operating/marketing your business, how do you power through and keep your eye on the prize?
A: I’ve learned to not beat myself up over feeling unmotivated for certain tasks on a certain day. I keep an extensive list of action items so I know what absolutely needs attention that moment/day/week and what doesn’t. If there’s something that HAS to be taken care of, I take care of it. If there’s something that could very well be done the next day, great, the next day it is and I focus my time on other action items that my current energy level (and mind space) can take. That way I’m still totally productive and guilt-free. The same applies to working out. I don’t stress over missing a day or two but my body will definitely let me know when day three has passed, and then I just take care of it.
Q: Regarding fitness goals, I stress to my readers the importance of small steps everyday that lead to big rewards down the road. Do you believe this concept holds true in business as well? If so can you give an example?